AI Powered Search

Our Experience
At a $2B Electrical Supply Retailer

Impact
Increased Conversion Rate

MUDRICK & ASSOCIATES partnered with a $2B electrical components retailer to transform their eCommerce site search experience with AI-powered intelligence. The solution leveraged natural language processing and advanced product-matching algorithms to understand customer intent and deliver highly relevant search results — even when queries included incomplete information, misspellings, or industry-specific terminology.

Our team integrated the AI search engine directly into the client’s existing eCommerce platform, optimizing it for both speed and accuracy. By combining historical search behavior, product metadata, and contextual signals, the system continuously refined its recommendations to improve product discoverability and conversion rates over time.

The Result: customers can now quickly and easily find exactly what they need, reducing search frustration and increasing online sales. This intelligent search capability not only enhanced the buying experience but also positioned the retailer as a technology leader in their industry.

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